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pepe | frühjahr/sommer 2020

pepe | frühjahr/sommer 2020

www.pepejeans.com

PEPE JEANS LONDON ANNOUNCES DUA LIPA

AS GLOBAL BRAND AMBASSADOR

LONDON, United Kingdom — Pepe Jeans, the legendary British denim brand is delighted to announce a new partnership with Dua Lipa, one of the most successful musical artists and style icons of her generation. Following in the footsteps of fashion icons and Hollywood stars, Dua Lipa begins her new role by starring in the Spring/Summer 2019 campaign for Pepe Jeans, photographed by David Sims.

© pepe jeans

About Pepe Jeans London

Pepe Jeans London was born in the iconic Portobello Road in 1973. Today, 45 years later, the brand remains devoted to its initial mantra and its pledge to create the most exciting denim-led fashion on the planet.

The diversity and unique eclecticism, the extraordinary melting pot and mix of cultures that defines the city of London also defines Pepe Jeans personality, and keeps on being the constant inspiration for the brand´s denim, women, men and junior collections.

Music, Culture, fashion, London and denim, that is what Pepe Jeans is all about.